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	<title>The Socializers &#187; social media ROI</title>
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	<description>Buzz, Brand, Build, Boost yourself on the web via social media marketing!</description>
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		<title>Good questions for brands to ask when getting into social media monitoring</title>
		<link>http://www.thesocializers.com/blog/2010/10/05/good-questions-to-ask-when-getting-into-social-media-monitoring/</link>
		<comments>http://www.thesocializers.com/blog/2010/10/05/good-questions-to-ask-when-getting-into-social-media-monitoring/#comments</comments>
		<pubDate>Tue, 05 Oct 2010 07:58:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[social monitoring and network analysis]]></category>
		<category><![CDATA[business intelligence]]></category>
		<category><![CDATA[context]]></category>
		<category><![CDATA[key influencers]]></category>
		<category><![CDATA[reputation management]]></category>
		<category><![CDATA[SCRM]]></category>
		<category><![CDATA[sentiment analysis]]></category>
		<category><![CDATA[sentiment detection]]></category>
		<category><![CDATA[sentiment trending]]></category>
		<category><![CDATA[social CRM]]></category>
		<category><![CDATA[social media data]]></category>
		<category><![CDATA[social media engagement]]></category>
		<category><![CDATA[social media monitoring tool]]></category>
		<category><![CDATA[social media ROI]]></category>
		<category><![CDATA[SRM]]></category>
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		<description><![CDATA[• How do I choose the right social media monitoring tools? • What are best practices for social media monitoring for enterprise-level business intelligence specifically? • What are best practices for social media monitoring for small businesses specifically? • How do I measure social media engagement? • How do I measure social media ROI? • [...]]]></description>
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		<title>Vail Resorts abandons traditional marketing in favor of social media this ski season</title>
		<link>http://www.thesocializers.com/blog/2009/11/30/vail-resorts-abandons-traditional-marketing-in-favor-of-social-media-this-ski-season/</link>
		<comments>http://www.thesocializers.com/blog/2009/11/30/vail-resorts-abandons-traditional-marketing-in-favor-of-social-media-this-ski-season/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 01:23:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[social media news]]></category>
		<category><![CDATA[company social networks]]></category>
		<category><![CDATA[enterprise level social media]]></category>
		<category><![CDATA[FB]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Lorrie Houchin Thomas]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Marvin Towler]]></category>
		<category><![CDATA[monetization]]></category>
		<category><![CDATA[monetization and social media]]></category>
		<category><![CDATA[Nathaniel Hansen]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media ROI]]></category>
		<category><![CDATA[social media teams]]></category>
		<category><![CDATA[the socializers]]></category>

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		<description><![CDATA[Vail Resorts has abandoned its long-time advertising strategies and practices. In their place, the billion-dollar-a-year corporation, which operates five major resorts and twenty hotels, has built a new in-house marketing operation that uses social media and other digital venues to constantly engage skiing enthusiasts in real time&#8230;more here Tweet This Post]]></description>
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		<title>5 Cool Ways Brands Are Using Facebook for Black Friday and Beyond</title>
		<link>http://www.thesocializers.com/blog/2009/11/30/5-cool-ways-brands-are-using-facebook-for-black-friday-and-beyond/</link>
		<comments>http://www.thesocializers.com/blog/2009/11/30/5-cool-ways-brands-are-using-facebook-for-black-friday-and-beyond/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 01:20:05 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[social media news]]></category>
		<category><![CDATA[FB]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[Marvin Towler]]></category>
		<category><![CDATA[monetization and social media]]></category>
		<category><![CDATA[Nathaniel Hansen]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media ROI]]></category>
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		<guid isPermaLink="false">http://www.thesocializers.com/blog/?p=159</guid>
		<description><![CDATA[5 Cool Ways Brands Are Using Facebook for Black Friday and Beyond Tis the season to use social media for holiday shopping. In fact, data from eMarketer shows that 17% of all consumers are using social media for their holiday shopping needs, and brands are proving to be savvier than ever with their online holiday [...]]]></description>
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		<title>Social Media ROI conversation</title>
		<link>http://www.thesocializers.com/blog/2009/11/21/social-media-roi-conversation/</link>
		<comments>http://www.thesocializers.com/blog/2009/11/21/social-media-roi-conversation/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 23:50:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[social media observations]]></category>
		<category><![CDATA[Marvin Towler]]></category>
		<category><![CDATA[monetization]]></category>
		<category><![CDATA[monetization and social media]]></category>
		<category><![CDATA[monetization of social media]]></category>
		<category><![CDATA[Nathaniel Hansen]]></category>
		<category><![CDATA[roi]]></category>
		<category><![CDATA[Social Media Monitoring Solutions]]></category>
		<category><![CDATA[social media ROI]]></category>
		<category><![CDATA[social media statitistics]]></category>
		<category><![CDATA[the socializers]]></category>

		<guid isPermaLink="false">http://www.thesocializers.com/blog/?p=157</guid>
		<description><![CDATA[Socia Media ROI Tweet This Post]]></description>
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		<title>Measuring the ROI of social media campaigns</title>
		<link>http://www.thesocializers.com/blog/2009/11/03/measuring-the-roi-of-social-media-campaigns/</link>
		<comments>http://www.thesocializers.com/blog/2009/11/03/measuring-the-roi-of-social-media-campaigns/#comments</comments>
		<pubDate>Tue, 03 Nov 2009 08:58:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[social media news]]></category>
		<category><![CDATA[Marie Langhout]]></category>
		<category><![CDATA[Marvin Towler]]></category>
		<category><![CDATA[monetization]]></category>
		<category><![CDATA[monetization of social media]]></category>
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		<category><![CDATA[social media]]></category>
		<category><![CDATA[social media ROI]]></category>
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		<description><![CDATA[Companies and executives are finally beginning to really jump on the social media bandwagon, and that’s fantastic. However, for social media to fully work (for everyone), businesses and brands need to be able to evaluate the impact their social media use is having, both positive and negative. Measuring social media ROI isn’t impossible, but it [...]]]></description>
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